Cyclingintheuae.com -  Cycling and  Mountain Biking in the United Arab Emirates (UAE)

Cyclingintheuae.com




cyclingintheuae.com

Cyclingintheuae.com




 


Press and PR (Public Relations)


What is the purpose of PR? Well, in the UAE, PR is linked to dealing with government authorities, often by a representative of a commercial or other type of organisation.


This section, however, is associated with PR or Public Relations in a marketing context. So a couple of marketing objectives is to create some PR stories linked to corporate sponsors aims and objectives in the context of raising money for the good cause which has been nominated for this challenge.


So this page will be linked to making available, any press releases and images that are issued to local, regional and national media.

It will also be linked to how successful such media aims have been by issuing any press cuttings from media where this has been talked about or mentioned.

PRESS RELEASES AND HIGH RESOLUTION IMAGES


Press Releases



21.10.11         None available at present.



Images


Images will be published online between 23.10.2011 & 30.10.2011


Press Cuttings and Press Coverage


As this is a site dedicated to a sporting interest and raising money for a charity school, we welcome any PR or commercial organisation who wishes to become involved and also provide any media monitoring or press cutting services at no cost.


We would also ask that any media organisation who receives any communication from us will send us a scan of the relevant page in their publication as a PDF, so we can include it on this web site.


Remember this site is initially all about raising money for a charity, so anything you can supply is greatly appreciated.


For any media related information, please contact fraser on the following email address: fraseruae@gmail.com





FOR EDITORS, PHOTO EDITORS AND JOURNALISTS


 

In an attempt to influence media, picture editors and editorial staff on a general level in this story on whatever level, here a 7 reasons, one for each emirate why you should take an interest in this story and become involved and help with my cause related fundraising initiative:


1 GOOD NEWS STORY – This challenge is all about a good news story. A balanced publication should have a good mix of good and bad news stories. At present, the economies around the work are in disarray and a couple of good news stores linked to this challenge will balance things out!


2 – CHILDREN AND EDUCATION IN THE UAE – This site is all about raising money for a charity school in Ajman and cycling in the UAE. There are many children’s charities out there and this is just one. But as far as we are aware, this is a legitimate registered children’s charity / registered charity school in the UAE.


3 – BIKING AND CYCLING – Besides the story of raising money for a Children’s Charity, this initiative is also about raising the profile of safe cycling in the United Arab Emirates. There are lots of nice places to visit in the UAE and it has been difficult to find out places of interest or safe environments in the UAE to either use a bicycle or mountain bike. It has been difficult to find out areas and people’s experiences of cycling in the UAE in safe environments. If someone involved with town and city planning in any of the UAE states, with a view of planning and implementing safe cycling routes for residents whether as a single cycler, a family of cyclists, please contact us. Cycling can do a whole range of good for the family, whether it be improving fitness or socially for meeting people with a common interest etc. 


4 – CHARITY AND FUNDRAISING - In the UAE, it is difficult to find the official rules on charity fundraising and raising money for either a UAE charity or even a foreign charity. But in this case, for the money I raise for the nominated charity school, I aim to go back to the school and show sponsors and people who have donated their hard earned money in relation to this project to improve the facilities of this charity school. So when someone wants to know what happens, we aim to tell them next year by visiting the school when the project is finished and show images and video of what a difference the money has made (this very rarely happens with charities).


5 – IMAGES AND VIDEO
– Having taken 100,000s of images in the past decade, whether studio based on action and sports images, photography is now a keen interest rather than anything else. With regard to this challenge, I have personally invested in technology that will, hopefully, assuming all the technology works, allow me to take action video, HD video, 16MP images and 3D images to finish off the list of content for this web site (and sponsors).

For any media owners who is interested in writing stories or angles to the build up to this challenge, provide some coverage during or immediately after the challenge, please drop us a line. We hope that great images on the different landscapes in the 7 emirates will generate interest from tourists from other emirates and foreign tourists to visit the UAE.


 
6 – SOCIAL NETWOROKING AND BLOGS – Besides updates on this site, we aim to send updates to social networking blogs to further the interest in education, charity fundraising and cycling in the UAE. So far we have set up accounts with Twitter, Facebook, You tube and are in the process of looking into an account with Google + (beta).


7 – A DIFFERENT PITCH AND APPROACH
– Stories and reasons for publishing are more often than not linked to individual, organisation or even government agenda. Most agendas are obvious and others not so obvious from stores in newspapers and TV. We would welcome any ideas or angles that can help spread the “good word” and attract interest of what I aim to achieve from this challenge, this site, blog and associated promotion.


So if you work for a website, a media owner whether a web site, TV channel, newspaper or magazine, or anyone else out there who have any good ideas, 
please drop me a line on: fraseruae@gmail.com  


Once again, thanks for your interest and please make contact!!!





 

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Cyclingintheuae.com - Cycling,  Biking, Mountain Biking in the United Arab Emirates ( UAE) - Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Kaimah, Sharjah, Umm al Quwain - Cyclingintheuae.com



















Cyclingintheuae.com - Cycling,  Biking, Mountain Biking in the United Arab Emirates ( UAE) - Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Kaimah, Sharjah, Umm al Quwain - Cyclingintheuae.com

Geographic Coverage of this Web Site:

Cyclingintheuae.com is all about cycling and mountain biking in the United Arab Emirates (UAE). The UAE has seven emirates called: Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Khaimah, Sharjah. Umm al-Quwain.

This site is dedicated to cycling and mountain biking in the United Arab Emirates (UAE).

Cyclingintheuae.com - Cycling,  Biking, Mountain Biking in the United Arab Emirates ( UAE) - Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Kaimah, Sharjah, Umm al Quwain - Cyclingintheuae.com
 
Keywords:

Cycling, Mountain Biking, Biking in the United Arab Emirates (UAE) - Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Khaimah, Sharjah. Umm al-Quwain - cyclingintheuae.com

Cyclingintheuae.com - Cycling,  Biking, Mountain Biking in the United Arab Emirates ( UAE) - Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Kaimah, Sharjah, Umm al Quwain - Cyclingintheuae.com


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